COPYWRITING
Copywriting is one of the first and most effective ways to attract and connect with your audience and shape their opinion of your organisation and brand – as well as encourage them to take the actions you’d love to see (making a donation, for example, or otherwise supporting your work).
Creative, effective content that cuts through the clutter
Blick’s professional copywriting services ensure you deliver clean, dynamic copy tailored to the preferred tone and needs of your audience, cutting through the clutter to effectively and concisely communicate your key messages.
Our copywriting services can include:
- Advertising and commercial writing (brochures, websites, print ads, online ads)
- Annual reports and corporate profiles
- Articles (blog posts, magazine articles, editorial content)
- Brand style guides
- British/Australian and American English
- Business-to-business (B2B) correspondence
- Case studies and reports
- Content strategy
- Creative writing
- Direct marketing (traditional, digital)
- eCommerce (eNewsletters, promotional emails)
- Ghost writing
- Press releases and other PR copy
- Product/package labels and descriptions
- Scripts (radio, video, telemarketing, fundraising)
- Search Engine Optimisation (SEO) and Pay Per Click (PPC) content
- Social media marketing (set-up, coaching, management – Facebook, Twitter, LinkedIn)
- Technical writing (legal, financial, medical, academic, informational)
- Translation services
Editing and writing across a broad range of sectors and styles
Our professional copywriting services include creative, commercial and technical writing, as well as proofreading, editing and a range of content strategy, social media, blog and eMarketing work.
Copywriting
Blick’s professional copywriters cut through ambiguity, using language that is neat, tidy and digestible. We adapt our writing style to suit your organisation and deliver strong, engaging and interesting copy that speaks to your target audience.
Editing & proofreading
A fresh set of eyes ensures consistency of tone, grammar, punctuation, spelling and style. We can also enhance your text with editing, re-structuring or other suggestions. We’ve proofed and edited many complex documents such as annual reports, style guides and technical manuals.
Content strategy
We know how to develop and execute clever content strategies that align with your business and marketing objectives. We work with organisations looking to generate content that makes an impression, garners interest, informs audiences and inspires action.
Social media
We’ll help you achieve social success – whether you want help getting started, know a little but need to know more, or prefer we manage social channels for you.
Blog-writing
Our monthly blog package offers 1 post per week, regular meetings with our copywriter and content strategist, plus promotional excerpts for your social media.
Email marketing
Blick can help you write, manage and send out a professional targeted email campaign to ensure your supporters are kept informed of your work or your upcoming events. You could also communicate with your audience regularly through a brand-focused eNewsletter.
